The Associate Strategic Planner is responsible for supporting the development of marketing, PR, and digital strategies that align with client objectives. This role requires a curious and analytical mindset, strong communication skills, and the ability to turn data and insights into actionable ideas that drive campaign success.

Key Responsibilities:

• Assist in the development and execution of marketing, PR, and digital strategies for clients.
• Analyze market trends, consumer behavior, and competitor data to inform strategic planning.
• Collaborate with cross-functional teams to gather insights and develop actionable strategies.
• Support the creation of detailed reports and presentations, presenting findings in a clear and impactful way.
• Help manage the implementation of strategies to ensure they meet client goals and KPIs.
• Monitor the performance of campaigns and gather insights to optimize ongoing efforts.
• Assist in managing client relationships, providing updates and recommendations as necessary.
• Work closely with creative teams to ensure the strategies align with the client’s vision and objectives.

Qualifications:

• A degree in Marketing, Mass Communications, Advertising, Public Relations, or a related field.
• At least 1 year of experience in the PR and Digital Marketing industry, preferably in a strategic planning role.
• Excellent knowledge of marketing communications, PR strategies, and digital marketing trends.
• Strong analytical skills with the ability to interpret data and turn it into actionable insights.
• Creative thinker with the ability to approach problems in innovative ways.
• Strong interpersonal and communication skills, with the ability to present ideas and strategies effectively.
• Detail-oriented and organized with the ability to manage multiple tasks and deadlines.
• Proficient in Microsoft Office Suite (PowerPoint, Excel, Word) and familiar with digital analytics tools.

Preferred Skills:

• Experience working with media agencies or PR firms is a plus.
• Familiarity with social media analytics and content management tools.
• Ability to work in a fast-paced environment and adapt to changing client needs.

Employment Type: Full time; Hybrid