The AIM coordinator is responsible for managing brand activations and influencer partnerships to enhance brand visibility, engagement and loyalty. This role requires a strategic and creative mindset, strong communication and negotiation skills, and the ability to manage multiple projects simultaneously.

Responsibilities:

• Support the planning and execution of brand activations, events, and influencer campaigns
• Assist in developing promo ideas and below-the-line marketing initiatives
• Research and identify relevant KOLs and influencers; assist in outreach and coordination
• Liaise with suppliers, partners, and influencers to ensure smooth project execution
• Help oversee on-ground activities during events and activations
• Monitor campaign progress and assist in compiling performance reports
• Maintain good working relationships with clients, KOLs, and internal teams
• Stay updated on marketing and influencer trends to support campaign strategies

Qualifications:

• A degree in marketing, mass comm/advertising, or PR-related course.
• At least 1 years experience in promo and events and influencer marketing
• Able to participate in the conceptualization and development of promo, event, influencer marketing, and other below-the-line efforts for clients
• Able to lead and supervise a team during events
• Excellent in coordinating and negotiating with suppliers, potential partners, sponsors and other organizations/entities for the projects
• Excellent interpersonal communications

Employment Type: Full time; Hybrid